Sharp magazine launches April 21st 2008!

by Ed on April 18th, 2008

CANADA’S ONLY NATIONAL MEN’S LIFESTYLE MAGAZINE LAUNCHES TODAY

Sharp magazine and Sharpformen.com offer lifestyle solutions for Canadian men

TORONTO – April 21, 2008 – Today marks the distribution of the first issue of Sharp, Canada’s only national luxury lifestyle publication for ambitious and successful men. Targeted at men aged 25-54, who value intelligence, style and sophistication in their personal brand, Sharp is published six times per year and is distributed with 150,000 selected copies of the Globe & Mail. Starting in June Sharp will reach a new targeted premium audience with Air Canada’s Maple Leaf lounges.

“Sharp aims to serve a variety of interests through a stylish environment that delivers informative and entertaining content relevant to Canadian men,” says Michael La Fave, Editorial Director and Co-founder. “Our commitment to national distribution and representation will establish a higher standard for Canadian men’s magazines. Feature editorials that span from hard-hitting exposés to strategies for living well are supplemented by content about luxury automobiles, travel, fashion and technology.”

“Compelling design, premium content and targeted circulation are the cornerstones of magazines published by Contempo Media,” says John McGouran, Publisher and Co-founder. “Our core team has over 50 years of combined expertise, a proven creative vision and a track record of increasing awareness, demand and audience. We are excited by the early support we’ve experience at Sharp. The message is clear…this is a product that Canadian men and marketers both need and want.”

Sharp’s first cover touts Leo Rautins, coach of the Canadian National Basketball Team, as “The new captain Canada”. Rautins, Raptors commentator and a former NBA player, shares his views on our chances at the Olympics, career decisions and parenting. Every issue of Sharp will seek out and celebrate successful Canadian men.

Unlike many of its competitors, Sharp is not simply about stuff. It delivers helpful editorial for living life to the fullest and with 100-pages of content, Sharp has something for everyone. First issue highlights include ‘The Guide’, a 35-page section that covers health and wellness, music, entertainment, alcohol, recipes, style tips and gadgets. Interviews with Indiana Jones: The Kingdom of the Crystal Skull star Cate Blanchett, celebrity chef Jamie Kennedy and Toronto-born NATO spokesperson James Appathurai present unique perspectives on balance, sustainability, family and success. Insightful features of social significance and global scope, such as the “Coltan and the Congo” piece – a feature about the conflict resource we’re all guilty of buying – highlight our impact on the world and its impact on us.

Along with the glossy, high-quality print product, Sharp offers its readers and advertisers an integrated online presence with the latest in multimedia presentation, user-generated content and social network integration.

As a media and communications company, Contempo Media Inc. offers print and online marketing solutions and custom-published magazines designed to address specific corporate messaging strategies.

-30-

Clocktease: Concord’s new tourbillion watch

by Ed on April 18th, 2008

Concord is renewing ties with this legacy and these origins, while remaining true to its own identity by taking a sharp new turn in both technical and aesthetic terms. The world-first C1 Tourbillon Gravity will be an invitation to ponder the history of time, while simultaneously propelling Concord into the modern age of innovation and a firmly futuristic approach. This stupefying timepiece will be equipped with a unique and complex movement based on an orthogonal mechanical concept. The vertical position of the tourbillon – the only justifiable one for a wristwatch – enables it to serve its initial and primary function: namely to compensate for the effects of gravity in a vertical position. But Concord’s creativity does not stop there. An unprecedented construction principle enables it to display a tourbillon carriage on the fringes of the actual body of the watch. Independent and apparently detached from the mechanism, it is housed outside of both the dial and the case. This feat will give watchmakers more space to create other complications “inside” the watch itself…

Give men what they want: booze

by Ed on April 18th, 2008

With all the fighting for equality going on in the world it seems like a real head-slapper that it has taking until April 2008 to come up with a gift registry for men. If the wedding is all about her, shouldn’t you at least have a say in the registry? Will your male friends feel comfortable buying a fondue pot for the guy they play rugby with on Saturday afternoons? Probably not. There is a solution that both you and those brides-to-be will enjoy more than his and her pool cues. Bottlenotes.com has the first ever national online wine registry at www.bottlenotes.com/registry; giving grooms an appealing option to the traditional “bridal” registry. You’re gonna get hammered at your wedding anyway…might as well have the guests pay for and bring the booze.

In addition to the tasting profile, Bottlenotes provides a variety of other benefits for the groom-to-be, including a free, personal online wine cellar (My Cellar). The registry is automatically uploaded to My Cellar, allowing the groom to manage his collection and share tasting notes with friends and family. Long after the wedding, grooms will enjoy the convenience and organization, not to mention buzz, of the cellar and can add wines to their “wish list,” as suggestions to their brides for anniversary gifts!

Next Page »